Welcome to Carrie Frost Coaching, where confidence isn't about going back, it's about starting again: stronger, wiser, and finally on your terms.
If you’re a woman in your 50s who’s lost her confidence, I see you.
Maybe life’s shifted, the kids have grown, the career doesn’t fit, the relationship’s strained, or you’re simply not sure who you are anymore. That spark you once had? It feels miles away. But here’s the truth…
You don’t need to “get back” to anything.
Because this chapter? It’s about becoming someone new.
Someone who knows her worth. Someone who trusts herself. Someone who doesn’t need to apologise or play small anymore.
You don’t need to chase who you used to be.
It’s time to become the woman you were always meant to be.
This is your reinvention. Let’s begin.
Meet Carrie Frost
I know what it’s like to feel lost.
To look in the mirror and not recognise the woman staring back.
Losing my confidence wasn’t just about self-doubt. It felt like I’d lost
myself. The strong, capable woman I once was felt like a fading memory, buried under fear, second-guessing, and that quiet, relentless whisper:
"You’re not good enough anymore"
At 47, I should have been stepping into an exciting new chapter. My kids had left for university, my husband and I had moved to a new city, and I had sold my successful beauty business to start fresh. But instead of feeling free,
I felt completely lost.
Despite years of running a business and a solid corporate background, self-doubt crept in. I convinced myself I wasn’t good enough, that no one would hire me, that I had nothing left to offer. And when menopause hit, with its anxiety, brain fog, and exhaustion, it only made things worse.
My self-trust, self-belief, self-worth, and self-esteem crumbled.
By 2020, I was at rock bottom. No job, no direction, and no confidence to change..
But here’s the truth I uncovered:
Confidence isn’t something you magically get back. It’s something you rebuild. Piece by piece, from the inside out.
When I finally saw that my lack of confidence wasn’t who I was, it was just a lifetime of conditioning, outdated roles, and silent expectations, everything shifted. I did the real work. Not the quick-fix, airy fairy affirmations, but the deep, uncomfortable, liberating work that allowed me to reinvent who I was.
And when I found myself again, not the old me, but the real me. I knew I had to help other women do the same.
Because I knew I wasn’t the only midlife woman feeling lost, overlooked, and unsure where she fit anymore.
Too many women hit this stage of life thinking it’s too late, that their best years are behind them.
They feel invisible. Uncertain. Stuck.
That’s why I retrained in coaching, mindset transformation,
and confidence-building.
So no woman has to face this season of life feeling like she’s fading into the background.
Now, I help women rebuild real confidence, from the inside out, by working through self-belief, self-trust, self-worth, self-esteem, self-resilience, self-love, self-compassion and self-assurance.
Not to return to who they were. But to become the woman they were always meant to be.
Because this isn’t about going back. It’s about rising up. And owning the next chapter with unshakable confidence
“I feel like a new person after working with Carrie. Her coaching has helped me overcome my fears and find my passion in life.”
- Sarah T.
“Carrie has a gift for helping women transform their lives. I highly recommend her coaching to anyone looking to create positive change.”
- Lisa G.
“Working with Carrie has been a game changer for me. Her coaching has helped me rebuild my confidence, discover my purpose and live a more fulfilling life.”
- Jen S.